Popular Brand

1. Research In Motion (RIM)

RIM said last financial report that their income they fell 43% to U.S. $ 2.8 billion through June 2, 2012. And for the same period in the previous year managed to earn U.S. $ 4.9 billion.
Sales of the BlackBerry brand increasingly lethargic.
On the other hand, the value of production in the first quarter of 2012 RIM fell U.S. $ 518 million (Rp 4.8 trillion). As a result, manufacturers of the Blackberry it will lay off about 5,000 employees. This action alone is estimated to cost up to USD 300 million. That way the cost of losses suffered by the larger rim.

RIM's market share later showed a drastic decline, except in some Asian countries, particularly Indonesia, RIM handset sales somewhat disappointing. One of the biggest failures caused RIM Playbook tablet handset behavior not previously digadang they can compete with Apple.

With an outstanding range of issues including poor employee massive demonstrations, analysts predict that the Canadian company was soon finished

 2. Avon

For most women, from the U.S. made ​​products are very popular in the ears. But the company is predicted to become extinct. It begins with the failure of the old Avon CEO, Andrea Jung who nearly destroyed the largest cosmetic companies in America. The successor Sherilyn S. McCoy, also considered not significant effect. Avon reported first quarter earnings number that is very sad.
Suffered a bribery scandal in China.
Besides that, also plagued Avon scandal. Just look at the case of the Security and Exchange Commission on communications with securities analysts Avon CFO Charles Cramb has resulted in loss of jobs. Avon is also involved in the alleged scandal operations in China do not meet the standards of the Foreign Corrupt Practices Act.

Beyond the scandal, Avon fundamental issue is the management of not concentrating on its core business, the market is highly competitive beauty. Last May, the perfume company Coty Avon stock purchase offer at a price of U.S. $ 24.75, almost 20% above the current share price that Avon. Coty finance backed by one of Warren Buffett. Avon hesitated and finally Coty retreat. Since then, Avon shares plummeted to less than U.S. $ 16, far below last year's price of U.S. $ 43.

3. suzuki

Brands that one is also quite old. But over time, Suzuki's reputation declined due to the poor quality of the engine, the body and the materials, features and materials used for the product. The fact it has been stated in the 2012 JD Power survey regarding the reliability of U.S. vehicles where Suzuki scored the lowest among the other brand.
One sign of Suzuki having trouble selling cars is when they offer exceptional aggressive promo package. Suzuki offers a 0% credit promo for 72 months for all cars, trucks and SUV output 2012.

4. American Airlines

American Airlines parent company, AMR filed for Chapter 11 bankruptcy in November 2011. For the record, the airline formerly one of the largest U.S. airlines. Still own airline still operating normally, but of course there is a 'profit' status after the statement following the bankruptcy. Employee salaries trimmed, as well as debt and bond debt for the aircraft.
Earlier this month, U.S. Airways CEO Doug Parker announced its intention to merge the two airlines. U.S. Airways creditors may be willing to give AMR a pretty good amount to acquire the assets of American Airlines. This potential deal received overwhelming support from analysts and shareholders.

5. Current TV

Owned by Al Gore's Current TV in critical condition even before they fired the only star they most produce, Keith Olbermann post March fuss with colleagues. Olbermann later replaced by a talk show presenter Eliot Spitzer. Compared while still displaying Olbermann March, rating Spitzer in April plummeted by almost 70% according to Nielsen.
At that time, The Hollywood Reporter writes, replacement Spitzer make Current TV viewers lost nearly 47,000 to just 10,000 viewers only. Reuters recently reported drop in the number of spectators make network cable giant Time Warner Cable is considering to stop broadcasting this channel. Gore did not have enough money to sustain a TV that has no bright future.